Hello, I'm Sherene

I’m a journalist-writer and a coach helping women to become more effective in their writing when they’re using content to build their business, profile, brand. 

If you’re a woman who wants to get known for what you know, read on.

You could be the go-to person in your field

You’ve got the expertise, experience and enthusiasm.

What’s holding you back?

More women deserve to be well known. They’re running successful businesses, making a difference in people’s lives, boosting the reputation of their profession.

But they’re stuck – lacking the confidence or know-how to take their central message to a bigger audience.

Is that you?

I’ve spent my career creating content that attracts an audience and keeps people coming back. That’s what I know. And now I want my experience and expertise to help women like you get known by more people.

So they can be seen – and so they can see themselves – as thought leaders in their field.

Confidence is key

There are so many ways to reach and captivate an audience: blogs, media articles, videos, podcasts.

But you have to be confident that you’re showing the best of you.

That’s where I come in.

I can help you identify your central message, the one that will matter to the audience you want. I can show you what’s unique and valuable about you, and help get that in front of more people who will care.

Once we have worked together, your voice really will matter more – to more people.

How we can work together 

If you want help to build good writing habits, I run Content Writing Groups just for women. The sessions run for four weeks, an hour each week, and are a great way to get writing done with my help and encouragement. Head to the Content Writing Groups page to find out more.

If you want to see how I can help with specific content challenges or problems, I offer a free 30 minute Strategy Session over Zoom.

If you’re ready for help now, book an Individual Consultation (A$135 per session). They’re great for working on content that will get you known – like prepping for a podcast or brainstorming a book, putting together a press release or checking an article you’d like to pitch to a publication.

Like to work with me over a longer period? Ask me about a plan to meet your specific needs. Individualised coaching is where we can really be effective in building a bigger audience, improving your profile and crafting a stronger presence.

I can’t wait to help you get known for what you know. Your voice matters.

Work with me

Blog

Appreciation

Sherene encouraged me to see how important my own persona is to my business. It was fantastic to have fresh eyes and insightful feedback. Her passion for getting inside the heart of a business and helping tell a story offers a fresh way of marketing.

woman in green shirt smiling at camera
Kelly Hine, Mindfulness Mentor

Sherene helped me position myself more clearly and find a written voice that matched my true message and intent. She has an uncanny ability to shift your writing so it resonates more powerfully. Cindy Kennedy, Empowerment Coach/Speaker Rise to Shine

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Cindy Kennedy, Women’s Leadership

Sherene is professional, capable and skilful. She helped rewrite my media releases and instilled in me the confidence to give video a go. I would recommend her to anyone wanting to improve their business. Jo Atkinson, Nutritionist for Mums and Bubs

Woman with short dark hair smiling at the camera
Jo Atkinson, Nutritionist